Environment Agency: Digital Engagement for Coastal Risk Management

We’re enhancing flood risk communication and community engagement along the Lincolnshire Coast with our digital platform, "Hello EA." Currently deployed in locations such as Skegness and Mablethorpe, our platform provides real-time updates on flood defenses and improvements, while also collecting valuable community feedback. By offering educational resources on flood risks, we’re helping residents and visitors stay informed and prepared, ultimately supporting the resilience and sustainability of the coastal area.

  • Client Name:
    Environment Agency
  • Sectors:
    Central Government
    Hello Environment
  • Use Cases:
    Virtual Assistant
    Flood Management
    Public Engagement
    Conservation
  • Location:
    Lincolnshire Coast, UK
  • Press:
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  • Resource:
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£1.45m+
Cost Avoidance (Hello EA)
33+
Tonnes of Carbon Saved (Hello EA)
291+
Staff Days Saved (Hello EA)

Project Outcomes:

  • Increase in feedback gathered: Helping to inform future business cases, engagement activities and long-term coastal adaptation work.
  • Increased awareness of flood risk / preparedness: Prior to engagement, 63% of users were unaware they could access flood warning information
  • Valuable staff time savings: By automating insight gathering & communications, Hello EA has so far saved 2300+ hours of staff time

Hello EA Outcomes:

  • Reduced cost per engagement by 92%
  • Reduced carbon footprint
  • Now able to engage with the public 24/7/365
  • Increased community preparedness, engagement and reach, compared to previous years
  • Improved insight into public behavior
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